3 comments / Posted by Jenni Tan

Hi everyone, it's Sherlyn. Many of you will have noticed that things have somewhat slowed down at Twenty3, and you were probably wondering what's been going on over here.
I've been taking time off this year to focus on my mental health. As great a job that my team has been doing in running the company during this time, it has become apparent that it cannot keep doing that forever without a proper leader in charge. As much as I hate to admit it, Twenty3 is me.
I started the company from my boyfriend's bedroom with nothing, and somehow grew it to be one of the most recognizable fashion brands in the country! As recently as last year, I was still doing everything: from modeling, to managing our manufacturers, to planning marketing and promotions. Twenty3 was my baby, and I put my soul into it for every single exhausting day and sleepless night for the last 5 years. I've cried so many tears over it, through social media firestorms and our KLFW debut. And through it all, I've had to act tough and happy on Instagram.
The truth is, I'm not tough. I've been fighting depression my whole life. Officially, I was diagnosed with persistent depressive disorder and severe anxiety just last year. I'm still undergoing therapy and taking medication daily, but I know it's still just the beginning. I've had many setbacks in my recovery this year alone, even though I'm not even going to the office anymore. Once the mind has broken, it's very easy to shatter again, but I'm trying very hard to hold it together.
That's why I feel like I can no longer lead the company that I built, and I've taken the difficult decision to wind down the company to focus on my own recovery. The team has been incredible and very supportive throughout this time, but a small company like ours needs a strong captain to navigate this difficult industry.
I am sad, but I'm also very proud of what we've achieved. No one can take that away from us.
To those who stood by us, I'll forever be grateful that you believed in us. Thank you.
Coincidentally, the leases for our retail stores are all ending at around the same time: Atria has just closed, Sunway will close in the middle of this month, and Publika early next month. So if you're looking for some great deals, this will be your last chance to own anything by Twenty3 :')


  • Posted On August 03, 2018 by Shannon Chow

    Thank you for sharing and I’ve been following Twenty3 for some time now. It’s sad, but health comes first. We can always build a new business, you’ve done it once and you can do so at a better time in the future. Have faith in yourself and take care :)

  • Posted On August 03, 2018 by Kelvin

    Bye bye Tweenty3

  • Posted On August 03, 2018 by Meng Kuan

    Hey there, just want to let you know although I’m a stranger to you but I’m willing to be your listener whenever you need one. I believe that you will defeat the depression eventually. Lastly, I would like to share a meditation course with you and hope that it would help you in this tough journey. Cheers!


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